Table of Contents
Top 7 Platforms for Travel Influencers to Earn Money
How to become a travel influencer?
Becoming a travel influencer requires a combination of passion, dedication, and strategic thinking. Firstly, one must start by creating a captivating online presence through social media platforms like Instagram, TikTok, YouTube, or a personal blog.
It’s important to identify a niche or unique angle to stand out among the myriad of travel influencers. Building a personal brand and delivering consistent, valuable content will ultimately help you find an audience that appreciates your unique point of view.
The content you produce and the people who find your platforms inspiring could vary significantly depending on whether you’re a sustainable travel influencer promoting responsible and eco-friendly travel practices, or a luxury travel influencer flaunting your extravagant and high-end travel experiences, private jets, and VIP services.
Read our latest predictions for 2024 to understand the industry trends, and guide you on your journey to understand how to become a travel influencer.
One of the important things to becoming a travel influencer is routinely posting high-quality travel content. Be consistent in your messaging, aesthetics, and storytelling to create a recognizable and memorable brand. Building a strong and authentic audience also requires actively engaging with followers and responding to comments.
And most importantly, be true to yourself. Including stunning photos and engaging captions is crucial, but people will be able to see if you are producing content you think other people want OR you are snapping photos and writing plotlines that come straight from your heart.
Last but not least, collaborating with other influencers or brands in the travel industry can help expand reach and credibility. Developing partnerships with tourism boards or travel companies can lead to sponsored trips, but it’s essential to maintain integrity and only endorse products or experiences that align with personal values.
For more resources on Becoming a Travel Content Creator – check out this link.
How travel influencers get paid?
Once you build up your own community and personal brand, you can start to earn money through various channels.
One common way is through sponsored content, where brands pay you to promote their products or services to your followers. This can include sponsored posts on social media, blog posts, or even video content.
However, you have to be very careful when choosing brand partnerships, it’s possible you will lose followers if you’re posting too much commercial, or sponsored content. Sometimes, it makes this type of travel content monetization not worth the cost. If this is an avenue you’re considering going down, make sure you’re fully aware of how sponsored posts can put travel influencers’ credibility at risk and damage your reputation in the long run.
Travel influencers can also collaborate with hotels, airlines, or tourism boards, receiving free accommodations, flights, or other travel experiences in exchange for publicity.
Travel influencers will sometimes explore remote travel jobs, and earn income through affiliate marketing, where they receive a commission for each sale made through their unique affiliate links.
Some travel influencers also monetize their platforms by selling their own products, such as travel guides or merchandise.
Today, we’re going to explore new ways that more and more travel influencers are turning to for making money, such as converting their existing content from social media and blogs into sellable products. Or, organizing a group trip and selling the package to their community for those who want to follow their favorite travel influencers to explore the world.
Let’s take a look at what put these Top 7 Platforms for Travel Influencers on our list of picks, so you can choose the right platform for you.
**Note: All the platforms mentioned in this blog are based on our research and creators’ feedback, no ads or sponsored content!
TrovaTrip offers a platform and marketplace that enables travel influencers, content creators, topic experts, creatives, and entrepreneurs to host group trips around the globe with their communities.
On top of that, hosts have opportunities to teach their craft by offering in-person workshops. Photography in Portugal? Girls trip to the Galápagos? Downward Dogs in the Dominican Republic? Yes, yes and more yes.
What travelers say about their experience with Travel Influencers on TrovaTrip:
My TrovaTrip adventure began with a group of 19 women and 1 man. I am one of many who follow TikTok influencer Chasing Oz. They were our host and Massimo was our wonderful guide. This was my adventure:
We began in Milan, continued to Lake Como Bellagio for a day trip and ended in Venice with excursions to Murano and Burano by boat. During our trip we participated in cooking demonstrations, and watched glass blowing demonstrations and visited a beautiful winery… that ships! 😉 We were treated to gondola rides and tour boat cruises and even bike rides through the city of Milan; don’t worry, our safety was never in jeopardy, there were bike trails. All of these activities were peppered with the history, culture and strength of the Italian people. They remain what they always have been. Artistic, authentic and proud.
My descriptions are mediocre, I am still stunned. Seeing truly is necessary for believing. I could not have planned a better trip.
You’re already making content every day; why not sell it?
You have a massive amount of existing content but no time to organize and monetize it as a scalable way to help you grow.
NanoWhat is here to support you with a one-stop solution from products to e-shop and payments. Allowing you to earn money without losing precious time.
Different from other platforms, NanoWhat understands travel influencers’ busy schedules, they provide a free service to help travel influencers organize and convert content from blogs, social media posts, and videos into sellable products. Link your own products to your community and accept tips from travelers who want to support your efforts.
What Travel Influencers on NanoWhat say about their experience:
NanoWhat is something I’ve been looking for a long time. They help me organize all the massive amounts of content on my Instagram and travel blog, so I can focus on creating new content. And I just signed up for my own e-shop on NanoWhat in 5 minutes. I sent my travel blogs and posts to NanoWhat that I wanted to convert to digital maps, and NanoWhat’s team picked it up from there.
What I really like is that now I just need to share my NanoWhat page with followers whenever they ask me, “Where is this?” It’s really an amazing experience! Thank you, NanoWhat.
If you’re a travel influencer focusing on local hidden gems and sports niche, Homefans is one of the best platforms for you to earn money!
Homefans is the go-to marketplace for sports bucket list experiences. They connect international sports travelers with local hosts and professional clubs around small group trips and match day experiences, to make enjoying sports around the world more enjoyable, memorable and connected.
Their services go beyond the usual match break or football trip – travelers meet locals, discover little hidden gems and shape unforgettable memories that will last forever.
What travelers say about their experience with Travel Influencers on HomeFans:
We did the Superclasico experience. From the minute we landed to minute we left Homefans looked after us with the highest organisation. Nothing was too much trouble and they were happy to help with experiences outside of the games. The local guides were excellent and the trip coordinator Valantin made everything run like clockwork. We’ll definitely be using them again.
Dharma exists to connect the world through the power of shared experiences.
If you’re looking to curate and host a trip for your community, Dharma may be a valid choice. They empower travel influencers and brands to create incredible travel experiences for their community. Dharma’s core conviction is that the future of travel is passion-led.
What travelers say about their experience with Travel Influencers on Dharma:
I have been to two retreats organized by Seek Dharma and both have been flawless. Everything ran smoothly, from the very initial communication to the final drop-off at the airport. The venues they have researched and chosen have been unique and perfect for the purpose. The team is not only wonderful to the guests, but they provide the teachers with fantastic support, so they can focus on their part with no distractions.
I am so looking forward to the next retreat!
JoinMyTrip enables users to book and create unique trips, inspiring them to live their best travel experiences. Trusted by 160,000 happy travelers, they have established themselves as the number one fastest-growing travel startup in Germany and ranked 16th among the fastest-growing startups in the country.
At JoinMyTrip, they believe that travel has the power to bring people together and that destinations should be explored in the most authentic ways. That is what drives our mission to connect and empower travelers to create, join unique experiences, and change lives.
What travelers say about their experience with Travel Influencers on JoinMyTrip:
A great platform to find unique trips around the world. It’s perfect if you don’t want to travel alone and travel in a small group. I can highly recommend it.
I had a great trip to Libanon with a fantastic group organized via JoinMyTrip. Can only highly recommend it, both JoinMyTrip and Libanon. Everything was very safe and well organized.
Source: Fora Travel
Fora Travel is a team of entrepreneurs and technologists building something new—with travel advisors, creators and enthusiasts at the center.
They see an opportunity to rebuild the travel agency with 2021 eyes: cool, community-driven, gig-economy enabled, Airbnb design, modern tools.
Fora Travel’s mission is to empower 100,000 moms, solo entrepreneurs, freelancers & creators to be travel entrepreneurs: designing experiential trips, creating & leading trips, & selling hotels, houses & experiences.
What Fora Travel Influencers say about their experience:
Being a Fora Advisor is such an experience that you have to embrace because it brings so much value into your life. What I really love about it is that it gives me an opportunity to educate people about something new.
Think of TRAVLR as the “Shopify of Travel” – a one-stop-shop travel marketplace, for all your travel vertical needs. Their platform offers unparalleled customization options, allowing businesses to tailor the platform to their unique brand and audience. From rapid development to established network relationships within the travel industry, they make it easy to turn inspiring stories into real-world, bookable experiences.
They provide varied commercials to suit any business’s custom requirements from self service as travel influencers, to a managed offering where TRAVLR’s team of tourism experts can help provide end-to-end management and support.
You can submit your personal information to get their commercial quotation.
When it comes to making travel decisions, it’s no secret that travelers seek advice from trusted sources before finalizing their plans.
In fact, studies have shown that a whopping 70% of travelers are influenced by recommendations from their friends, family, and travel influencers. This means that harnessing the power of content and using it strategically can be highly advantageous for growing your personal brand and business in the travel industry.
Choosing the right platform will give you a wider range of possibilities and tools to help your community with your specialized knowledge. Furthering your career as a travel influencer is within reach. There are many ways to go about it, all you have to do is ask yourself what you have to offer, and pick a tool that allows you to turn it into the opportunity to be your own boss.